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香草为什么这么贵? – 译学馆
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香草为什么这么贵?

Why Vanilla Is So Expensive | So Expensive

你可能认为香草是种基本材料
Narrator: You might thinkof vanilla as basic.
这个词也用来表示“无聊”“一般”“基本”的意思
The word is even used to meanboring, average, or basic.
这首歌干嘛要唱得(像香草)那么平淡?
Student: Why do we have to go all vanilla on this song?
我们需要的是我的巧克力雷霆
See what we need is my chocolate thunder.
但是香草可能不会一直这么的平凡
Narrator: But vanilla may not always be so run of the mill.
为什么香草价格如此贵
香草的价格上升了很多
Vanilla prices have climbed so high
按重量算它比银更值钱
it’s worth more by weight than silver,
那样的高价
and that high price tag could be bad news
对雪糕 酸奶 巧克力甚至是香水爱好者来说
for lovers of ice cream,yogurt, chocolate,
是一个坏消息
and even perfumes.
让香草变得那么贵的其中一个原因是
One reason vanilla hasgotten so expensive is,
它很难种植
it’s hard to grow.
香草藤需要两到四年的时间才能完全成熟
Vanilla vines take two tofour years to fully mature,
它们一年中只开花一天
and their flowers only bloomfor one day of the year.
为了让香草产出豆荚
In order for the plants to produce beans,
人们需要在那一天对它进行授粉
they have to be pollinated that day.
在大多数种植着香草的地区
In most places where vanilla is grown,
香草都不是本土原本就有的作物
it isn’t a native plant,
所以那里也没有昆虫或小鸟给香草授粉
and there aren’t bugs or birds capable of pollinating the flowers.
墨西哥原本就有香草生长
Vanilla is native to Mexico,
但是森林开伐导致香草的自然栖息地大量减少
but deforestation there has greatly reduced its natural habitat.
马达加斯加占全球香草产量的超过80%
In Madagascar, where over80% of vanilla is produced,
这里的香草花需要通过人工授粉
the flowers have to be pollinated by hand.
香草豆荚收割后 需要几个月的时间才能固化
The pods need several monthsto cure after harvesting.
这整个过程需要消耗时间和大量劳动力
The whole process istime-consuming and labor-intensive.
但是香草价格创新高
But the record high price of vanilla
也跟香草市场发生的变化有关
also has to do with changesin the vanilla market.
在80年代 便宜的人造香草香精席卷香草市场
In the 1980s, cheaper artificial vanilla overtook the market.
种植香草的农民削减了香草的产量
Vanilla farmers cut back production
因为生产香草不能使他们赚到足够的钱
because they weren’t making enough money.
但是大约2011年 消费者对于天然香草的需求再次燃起
But around 2011, demand forreal vanilla rose again.
大公司顺应了追求纯天然的趋势
Big companies were joiningthe all-natural trend,
承诺停止在产品里添加人工香草香精
pledging to eliminateartificial flavorings from their products,
但种植香草的农民花了好久才重新投入生产
but it’s taken a while for the vanilla farmers to get back in the game,
而且不是每个人都愿意
and they don’t all want to.
种植香草是辛苦的工作 产量也不稳定
Growing vanilla is a stressfuland volatile business.
由于市场对香草的需求如此之高
Because there is such high demand,
导致小偷们把目标对准了香草豆
vanilla beans are a target for theft.
在农民辛苦培育他们的香草之后
After working hard tocultivate their crops
一些农民的香草豆会被偷
some farmers have their beans stolen.
这些被偷来的香草豆一被送到供应链
As the stolen beans moveup the supply chain,
就与合法购买的香草豆混合在一起
they get mixed in withlegally purchased beans
购买者很难分辨出哪些才是被偷来的
making it difficult for buyers to know which are which.
为了防止被偷 农民会在豆荚成熟前把它摘下来
To prevent theft, farmers pick the beans before they’re ripe
然而不熟的豆荚意味着香草品质变差
and unripe beans meanslower quality vanilla.
农民还用金属刺给香草作物打上烙印
Farmers also try to prevent theft
来防止小偷偷走香草作物
by branding their vanilla cropswith a metal pronged brand.
那种方法能让购买者辨认出
That way buyers can identify what farm
香草是来自哪个农田
the vanilla came from.
农民还得冒着他们的作物被极端天气毁坏的风险
Farmers also run the risk ofhaving their crops destroyed by extreme weather events.
旋风在马达加斯加很常见
Cyclones are common in Madagascar
而气候变化导致风暴变得更频繁 更强烈
and climate change is increasing the frequency and intensity of those storms.
如果旋风摧毁了下一年成熟的作物
If a cyclone were to wipeout vanilla crops next year,
新植物至少要等到2022年才能重新长出豆荚
it would take until at least 2022 for new plants to start producing beans,
而农民们可不希望冒着这种风险
and farmers might not want to take that risk.
所以香草的供应量会越来越低
So the supply could continueto drop even further.
从而让过去基本无趣的香草
The once basic, boring vanilla
成为稀有的美味佳肴
may wind up becoming arare sought-after delicacy.

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视频概述

这个视频将讲述香草的种植过程以及分析香草究竟因为什么原因变得越来越贵

听录译者

收集自网络

翻译译者

14-15

审核员

审核员B

视频来源

https://www.youtube.com/watch?v=3752x4PgpYE

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