What is innovation?
Life is made up of dots.
Many, in fact, most people believe that the dots they see every day are all the dots there are.
So life goes along according to these known dots.
Decisions and solutions are based on these commonly known dots,
as well as many conclusions, too.
Some companies build their entire businesses on these known dots.
This we know as the Status Quo, business as usual.
Then one day, someone comes along and sees one or more dots
beyond the commonly agreed-upon dots.
Dots that others missed.
Dots that are ignored.
Dots that others have long since forgotten about.
Some like these new dots and celebrate this new discovery,
liking how things currently are uncomfortable with everyday dots.
Some protests these new dots.
Some even claim they are invalid or worse
are imaginary dots that don’t even exist.
Yet, it’s these new dots that potentially change everything.
What is the source of these new dots?
Fire was one of these dots.
So is the wheel,
and the bicycle,
and the automobile,
and the computer,
as well as the internet,
and the tablet.
In fact, many of today’s common dots were
at one time uncommon, newly introduced dots.
So what is innovation?
Those other dots,
the ones others miss,
and having the certainty to know that the dots you see are not only valid,
but necessary if the world has to move forward.
Concept, Script & Voiceover David Brierrisingabovethenoise.com
Motion Graphics & Sound Effect Rafa Galeanorafagaleano.com
音乐创作： Bsn Poseesoundcloud.com/bsnposee
Music Producer Bsn Poseesoundcloud.com/bsnposee