Welcome the disciplines.
Can’t give you much better advice than that
because desciplines create the reality.
Disciplines built bridges, built cities.
A well-disciplined activity creates abundance,
creates uniqueness, productivity.
Fight for what’s right.
It’s a fight we’re in.
The storyteller says,
and there was great war in heaven.
哇 你是说在很久以前吧 对
Wow, you mean way back there, yes.
One third of the angels conspired.
I asked Bill Bailey, how long do you suppose it took
a third of these angels to get together?
Did they conduct meetings?
Bailey says the storyteller doesn’t say.
I said, then we’re supposed to use our imagination.
I don’t know.
It does say, finally, the great war occurred.
And the two thirds prevailed, and the one third lost.
One of the writers of later Scripture,
here’s what he said,
I fought a good fight.
See, that’s extraordinary to be able to say.
I fought for my kids, and I fought for what was right,
and I fought for my good health,
and I fought to protect my company,
and I fought for a good career that would bless my family.
I fought a good fight!
It’s good to fight the encroachment.
Opposites are in conflict, and we’re in the middle.
And if you want something valuable,
you got to fight for it.
Then this writer also said,
not only have I fought a good fight,
and I’ll finish with this.
And I got a much longer list,
but maybe I can cover these at another time.
他说 这场战 我打的漂亮
He said, I fought a good fight,
and I kept the faith.
See, that’s the deal.
Keep faith with your family.
Fight like crazy and keep faith.
Fight the enemy and keep faith.
Fight the illness and keep faith.
Fight the evil and keep faith.
I can’t give you much better advice.
Woz and I started Apple in my parents’ garage when I was twenty.
We worked hard. And in ten years,
Apple had grown from just the two of us in a garage
into a 2 billion dallor company with over 4000 employees.
We just released our finest creation,
the Macintosh, a year earlier,
and I just turned 30.
And then I got fired.
How can you get fired from a company you started?
as Apple grew,
we hired someone who I thought was very talented
to run the company with me.
And for the first years or so, things went well.
But then our visions of the future began to diverge.
And eventually we had a falling out.
When we did, our Board of Directors sided with him.
And so, at 30, I was out,
and very publicly out.
What had been the focus of my entire adult life was gone,
and it was devastating.
I really didn’t know what to do for a few months.
I felt that I had let the previous generation of entrepreneurs down
that I had dropped the baton as it was being passed to me.
I met with David Packard and Bob Noyce,
and tried to apologize for screwing up so badly.
I was a very public failure,
and I even thought about running away from the valley.
But something slowly began to dawn on me.
I still loved what I did.
The turn of events at Apple had not changed that one bit.
I had been rejected, but I was still in love.
And so I decided to start over.
I didn’t see it then,
but it turned out that getting fired from Apple
was the best thing that could have ever happened to me.
The heaviness of being successful
was relpaced by the lightness of being a beginner again,
less sure about everything.
It freed me to enter one of the most creative periods of my life.
During the next five years, I started a company named NeXT,
another company named Pixar,
and fell in love with an amazing woman who would become my wife.
Pixar went on to create the world’s first computer animated feature film, Toy Story,
and is now the most successful animation studio in the world.
In a remarkable turn of events,
Apple bought NeXT, and I returned to Apple,
and the technology we developed at NeXT
is at the heart of Apple’s current renaissance.
And Laurene and I have a wonderful family together.
I’m pretty sure none of this would have happened
if I hadn’t been fired from Apple.
It was awful tasting medicine, but I guess the patient needed it.
Sometimes life’s gonna hit you in the head with a brick.
Don’t lose faith.
I’m convinced that the only thing that kept me going
was that I loved what I did.
You’ve got to find what you love,
and that is as true for work as it is for your lovers.
Your work is going to fill a large part of your life,
and the only way to be truly satisfied
is to do what you believe is great work.
And the only way to do great work
is to love what you do.
If you haven’t found it yet,
keep looking and don’t settle.
As with all matters of the heart,
you’ll know when you find it.
And like any great relationship,
越来越好 时间越久 感情越好
it just gets better and better as the years roll on.
因此 继续找吧 别停
So, keep looking, don’t settle.
It’s an idea that says that
when you put forth effort, you get reward.
When you throw your heart and mind and soul into something,
you get something back.
知道吗 在我的书里 它叫信念
You know, in my book, I call that notion, that belief,
that effort brings reward, meaningful work.
And when you look at the lives of people who are really successful,
what you see over and over again is
this idea of meaningful work is embedded in their consciousness.
You know, I tell a story of the book of The Beatles.
Everybody knows about The Beatles.
They came here in 1964 in the British Invasion.
The most interesting thing about The Beatles
is what happened to them before they came to America.
In the 1960 and 1959, when they were just kids,
they were invited to go to Hamburg in Germany
to be the house band at a strip club.
And they went there and they stayed there for months on end.
And seven days a week, they played 8-hour sets
night after night in this strip club, right?
And over the course of that extraordinary crucible,
that experience of playing,
they taught themselves how to be a great band, right?
In fact, we know we think now that,
by the time The Beatles came to America,
they had played together as a live band 1200 times.
We could go to all of the clubs on Friday night in San Francisco
where all the promising young bands are playing.
I submit to you would not find a single band
that has played together 1200 times.
Right? Just doesn’t happen.
So what made The Beatles special?
What made them special is that they were willing
to play together 1200 times,
willing to play 8-hour sets
seven nights a week for months at a stretch.
And why were they willing?
Because they believed in the notion of meaningful work.
They had an opportunity
to throw their heart and mind into something
and get something back.
And that made all the difference in the world.
You know, I also, I interviewed Bill Gates for my book, and I was,
because I was really curious about what happened to him as a kid.
Because you know, he has this extraordinary experience as a 13-year old.
In 1969, he goes to his school in eighth grade,
and they have a teletype machine hooked into a mainframe
which allows him to do real-time programming
at the age of 13 in 1969.
Those of you who know your computer history will know that
nobody was doing real-time programming in 1969
let alone 13-year-olds, right?
If you had access to a computer at all,
you were using those, remember, those clumsy old computer cards,
which meant you could do one run
every, you know, whatever it was, three days.
He was doing the real thing
from the age of 13 on.
And how did he respond to that opportunity?
He threw his heart and mind into it.
He never left that room, right?
He ran up bills…
computer bills like, you would not believe,
因为 别忘了 那时计算机贵的吓人
because, remember, computer time was incredibly expensive then.
He told me a story that he, when he was in 11th grade,
Paul Allen, who was his classmate, right,
found out that there was a mainframe
in the health center at the University of Washington that was free,
wasn’t being used between 2:00 am and 6:00 am
on weekday mornings.
And so he would go to bed at, like, 10 o’clock,
pretend to his parents he was getting an early night,
and set his alarm clock for 1:30,
sneak out, you know, sneak out the window,
walk 2 miles to University of Washington pitch black,
and program from 2 until 6.
事实上 他告诉我 他现在之所以给华盛顿大学捐那么多钱
In fact, he told me one of the reasons he gives so much money to the University of Washington now
is he feels guilty about stealing so much computer time from them.
The other hilarious thing is, his mother years later said,
你知道吗 当她第一次听到那个故事时 就像这样
you know, when she heard that story for the first time, she was like,
you know, we always wondered why
it was so hard to get him out of bed in the morning.
Now, why does he do that?
Why does he go to some extraordinary, those extraordinary lengths?
Because he has the right attitude, right?
He was able to capitalize on his ability.
Not because he’s some genius, or,
you know, I think he’s really really smart.
Is he Einstein? I don’t know.
That’s not what sets him apart.
What sets him apart is that he had a belief in meaningful work.
He was willing to throw his heart and mind into something,
because he knew he’d get something back.
And that attitude is what allowed him
to develop his abilities in the way that he did.
People like Louis XIV or 50 Cent,
the sort of combination of historical and contemporary figures.
I noticed that they all shared certain qualities,
and they’ve gone through a similar kind of apprenticeship and process.
So the book itself is sort of
a synthesis of all my other work I could sort of…
What I consider to be the ultimate form of power
which is mastering your field and being creative.
If you have a mind that now is so enriched with knowledge
and knows your fields so well,
you can make all kinds of interesting associations between different ideas
and see things that other people don’t see.
That’s like the philosopher’s stone of power.
You can be in any situation in life.
You could be stranded on an island.
You could be fired.
You’ll get yourself back to the top,
because you know how to think and you know how to be creative.
The key to it all is knowing who you are.
And what I say is,
it seems poetic but it’s not actually poetic.
All of us are born unique,
your DNA will never be replicated,
never happened before, never will happen again.
There is something about you that’s unique.
Now you could say the same thing about a duck or a lamb,
but they don’t have consciousness,
they can’t express their uniqueness.
A human being can.
This uniqueness that you had when you were born
manifested itself by certain things you were drawn to.
比如 游戏吸引你 嗯 像计谋 国际象棋
You were drawn to games, like umm… strategy, chess,
you know, that you’d be like a Napoleon.
Or you’re drawn to music,
or you were drawn to visual patterns,
or you were drawn to act sports and things like that.
It’s very primal,
and it’s showing something about you that’s unique.
And I compare it to a kind of a voice that’s inside of you.
It’s a voice that you’re five or six years old, it’s sort of saying,
“This is what you’re interested in, Robert.
This is what you really like, Alison.”
And, as we get older, that voice tends to become drowned out
by your parents who are saying
go to law school, be a doctor,
make I’m doing the Jewish parent here,
or money, money is the prime thing,
I gotta have be comfortable,
this is a tough world to live in.
And that voice gets drowned out,
你知道吗 在二三十岁时 你能还能自欺欺人
and you know, in your 20s and 30s you can kind of fake it.
If you end up in a field like you go into law
真的 我的意思是 有很多人生来就是当律师的料
and really, I mean, there are people who were maybe born to be lawyers,
I have nothing against it.
Abraham Lincoln loved law.
And he… that maybe
was his life’s task.
But a lot of people go into law.
That isn’t their dream,
and it’s not what they were drawn to as a child, you know.
You can fake your way when you’re in your 20’s and 30’s,
because you’re young, life’s exciting,
you can make money, can be sort of a motivating factor.
But what happens is you’re less and less engaged in your work.
You are not connected deeply.
You’re kind of bored.
You’re not paying deep attention.
You are sort of skating by.
And by your late 30’s,
it starts to catch up with you.
And people are coming up.
Who are younger than you, who are handsomer,
who are less expensive, they replace you.
You’re downsized. You’re out of a job.
And suddenly you don’t have the skills to adapt,
because you didn’t really follow something you were meant to follow.
And the people who know themselves,
it’s not a matter of just simply becoming a rock star
and playing the guitar, because that’s what you follow.
You have to be practical.
You have to find something that’s related to your interest
that you can live in and make money.
But those are the ones that end up doing much better
in their 30’s and 40’s
making more money and being a lot of happier.
Not necessarily choosing that high-powered job when they’re younger.
So it’s a matter of connecting
with that voice that was very clear in childhood.
I think the people who are experimenting in their 20’s,
who learned different skills,
who aren’t so hung up on money,
they’re gonna be the ones in their 30’s and 40’s,
who were gonna be running this world.
They’re gonna be making money, they’re gonna be fun.
-And I think that’s a good point.-And I’ve…
I’ve seen it in, not only in history,
but I have 80,000 examples of this.
As I told you, people like that,
they’re the ones that in their 30’s and 40’s
are gonna be running this world.
They have built up so many different skills.
And the other thing is, we all know this,
动力在 可撼山 是不是
when you’re motivated, you can move mountains, right?
So, if you’re learning a foreign language,
and you’re kind of have to,
because it’s a requirement in college,
you’re have… you are not really paying attention.
If you have a French girlfriend,
and you’re living in France,
and you like French literature,
suddenly, you are paying attention.
And in two weeks, you can learn more than
what you learned in two years of French at the university,
because you’re motivated.
因此 当对某一领域好奇 有激情时
So, when you’re curious and excited about a field,
you’re gonna learn it really well.
And when you learn it really well,
you enter this what I call a cycle of accelerated returns.
They call it in chemistry autocatalysis.
One bit of success leads to another,
leads to another sets in this sort of catalytic process
where the mind suddenly jumps into gear, and you become creative.
Because you are motivated. And you can…
If you learned something in 2 years intensely,
it’s 10 times the value than if you learned it in 10 years.
So, motivation is the key to mastery.
And you’re not gonna be motivated
if you are destined to be a writer,
and you’re studying law.