Consider this riddle which only 3% of people can solve.
Imagine you are a doctor and one of your patients is about to die from the tumor.
You can’t perform surgery,
but you do have a ray gun which can focus a high intensity ray to destroy the tumor.
Now, there is a problem.
At this high intensity the ray will also damage the healthy tissue it passes through.
如果你降低光线强度 虽然能保留健康组织 但它不再有能量去破坏多余的肿瘤
If you try to lower the intensity while the healthy tissue is safe, it no longer has the energy to destroy the actual tumor.
So how can you just destroy the tumor without damaging the healthy tissue?
You can pause the video to think about it.
The solution is very clever.
Mount ten ray guns around the patient and set each ray’s intensity at 10%.
然后 当你聚焦射线枪时 它的低强度不会损害到健康组织
Then when you focus the ray guns its low intensity won’t damage the healthy tissue.
But when combined the radiation is high enough to destroy the tumor.
Now that answer required a creative insight to solve it.
But, what importantly you can see how it can be applied to the real life problem of treating cancer.
What they show is that creativity is not just limited to artsy things.
It’s important to almost every aspects of life.
From breakthroughs in science to creating jokes to producing the next top business idea.
In fact, IBM’s 2010 survey of CEOs found that
creativity was ranked as the most important quality for success.
So with that being said here are the top 3 tips for improving your creativity.
1 放松 而不是集中精力
1. Relax, rather than concentrating harder
Ever wonder why so many good ideas are said to have come during long hot showers?
Well, when we concentrate our minds focus on the exact details of the problem.
This narrow tunnel of attention stops us from thinking outside the box.
However, when we relax,
our attention broadens and the seemingly random thoughts start entering our minds.
It is because of this that we imagining a wider range of possibilities
and can combine these thoughts in novel ways.
Now, multiple studies have linked broadening of attention to creativity.
But the most interesting is how ADHD subjects perform better in creative tests.
And have more real life creative achievements than control subjects.
Here, the attention deficits accurately help them create more original ideas.
Companies like Google have realised this
and encourage their employees to take a break whenever they feel stuck.
Now, this isn’t to say you should completely lose focus.
然而 你不应该这么固定 以至于你不能考虑更多模糊的可能性
However, you shouldn’t be so fixed that you can’t consider more obscure possibilities.
2. Don’t be afraid to take risks.
A lot of the times the fear of making a mistake stops us from being truly creative.
考虑这项研究 说唱歌手进入FMRI扫描 开始做一些即兴自由说唱
Consider this study, rappers got into an FMRI scan and start doing some free star rapping.
When they do, you’ll notice decreased activity in the dorsolateral prefrontal cortex.
The part of the brain responsible for self monitoring and innovation.
The same thing happens when you ask jazz players to improvise.
Now, this might be a bit obvious.
当然 如果想提出新的 打破传统的想法 我们必须承担风险
Of course we have to take risks if we want to produce new and unconventional ideas.
In fact people who are more susceptible to peer pressure are less likely to be creative.
But, the good news is that merely telling people to be more individualistic and independent
in their thinking leads to better performance on tests of creativity.
This supports the idea that creativity isn’t some talent you are born with.
It’s a skill that can be improved.
所以 当你想变得有创造力的时候 不必担心会犯错
So don’t worry so much about making mistakes when you are trying to be creative.
And 3. sleep on it.
Surprisingly, merely taking a nap increases your chances of breaking through a creative block.
In one experiment, participants were given a problem
and had to think outside the box to find the hidden abstract rule.
Compared to those who stayed awake,
participants who slept and returned back to this problem
were twice as likely to gain insight.
Psychologists believe this happens because of the incubation effect.
When we take a break the unconscious mind is still working on the problem
and recombining thoughts to produce novel ideas
In fact, Paul McCartney said the melody for the song Yesterday came to him in a dream.
Now this all sounds a bit fake and pseudoscience.
However, a meta-analysis of about 30 different studies
on the incubation effect found this phenomenon definitely had an effect.
So, take a break or nap next time you need insight.
And those are the top 3 tips to improve your creativity.
For those that are still watching here is another creative riddle for you.
Using only 6 matches create 4 triangles with size of equal length.
Comment below if you think you got an answer.
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