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去Costco买东西时千万不要犯的错误 – 译学馆
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去Costco买东西时千万不要犯的错误

Huge Mistakes Everyone Makes Shopping At Costco

Nobody really needs to be told how to shop,right?
没人需要学习如何购物 对吧?
but when you shop in Costco, the rule is different
但在Costco购物 里面的文章可就多了
As a card-carrying member, you’re probably paying for a ton of benefits
持卡会员缴纳的会费附带了大量的福利
that you might not even know you get.
你可能都不知道是什么
You also might be making incorrect assumptions when
在选择商品时 你以为对的选择
it comes to the items you select.
很可能是错的
Here are some huge mistakes you could be making while shopping at Costco.
下面就是在Costco购物时可能会犯的巨大错误
Costco has two options when it comes to personal memberships,
Costco的个人会员有两种
Gold Star at $60 and Gold Star Executive at $120,
年费60美元的金卡和年费120美元的高级金卡
and if you haven’t upgraded to Executive yet,
如果你还没升级到高级金卡
you’re missing an opportunity to recoup some, or all, of that annual fee.

你就错过了收回部分甚至全部年费的机会
While it might sound a bit counterintuitive to pay twice as much
也许花双倍价钱成为会员听上去不合理
for the same access into the warehouse store,
毕竟购物环境都一样
depending on your spending habits, it could be well worth it.
高级金卡值不值 取决于你的消费习惯
At the Executive level, you receive two percent cash back on most purchases.
高级金卡会员购买大多商品都有2%的消费返点
According to Costco’s math, if you spend $500 a month, or $6,000 a year,
根据costco的规则算法 如果月消费500美金 或年消费总额6000美金
you’re looking at a rewards check of $120,
Costco会给你一张120美金的奖励支票
and in effect, getting your membership totally free.
实际上等于会员费全免
The more you spend, the more you get back,
消费越多 返点越多
up to $1,000 a year.
一年返点上限是1000美元
Even if you don’t come close to that maximum,
即使你消费不了那么多
anything over $60 in rewards
只要返点金额超过60美元
is money back in your pocket.
就是回到兜里的钱
As a safety net, if you take the plunge
作为高级金卡会员的保障
and don’t spend enough in the first year to come out ahead,
如果第一年没有达到最低消费门槛
Costco will make up the difference by ensuring that first check is at least $60.

Costco也会给你一张至少60美元的支票
So what are you waiting for?
所以 你还在等什么呢?
Go upgrade that membership.
快去给会员卡升级吧
Spoiler alert: Costco’s layout is confusing by design.
剧透警告:Costco的布局是故意设计成那样的
They want you to get lost in their labyrinth
他们想让你迷失在促销商品的迷宫里
of tempting bargains so you spend all the money.

诱惑你花更多钱
Think about it… you shopped at the warehouse store just last week,
想想看 你上周才来过这家店购物
but somehow the layout is very different this time around.

可这次来就发现布局非常不一样
According to one former employee who posted on Quora,
一位前Costco雇员在Quora上发帖说
this dipsy-doo switcheroo is no coincidence:
这种看似随意的改动其实大有深意
“I worked at Costco for 13 years.
“我在Costco工作了13年
They purposely move products around to different locations,
他们有目的的变换商品位置
and are constantly rotating a certain percentage of their inventory to new products.
并将部分库存和新产品轮换展示
This creates a’Treasure Hunt’ experience as you shop
就好像寻宝游戏一样
and helps you discover new products that you may not normally see on your shopping visits.”
能让你购物时看到 你本没有计划购买的新商品”
In other words, you’re much more likely to impulse buy this way.
换句话说 这种方式让你更容易冲动购物
More tricks the retailer uses?
Costco还有哪些销售技巧?
The fresh food is all located at the back of the store,
比如新鲜食物是摆放在最里面的
so you’re forced to walk past all those amazing deals
你被迫必须路过那些极其优惠的商品
and hopefully put them in your cart.
可能顺手就放进购物车不少
Costco also forgoes any aisle signage,
Costco没有设置通道指示牌
another effort to get you to peruse all the products
他们努力让你有机会看到所有商品
and buy what you see.
然后买下来
If you don’t want to spend more than you planned,
如果你不想超出购物预算
don’t let their layout lead you astray.
别被他们的布局误入歧途
It always seems to happen…
还有种情况很常见
at least one of the items you bought on your last Costco trip is now on sale,
总有你上次买过的东西现在正在打折
and you’re kicking yourself for missing out on the savings.
让你很懊恼买早了 错过了折扣
The good news: There’s a store policy that works in your favor here.
好消息是 Costco有价格保护政策
The bad news: You have to stand in the return line to take advantage of it.
坏消息是 你必须去退货处排队才能要回差价
But thanks to Costco’s price adjustment policy,
感谢Costco超市的价格保护政策
the wait can be well worth it,
排会儿队是值得的
because the store will refund the difference between the price you paid
因为任何产品在购买后30日内降了价
and the sale price of any items within 30 days of purchase.
Costco都会把差价退给你
When it comes to whether you need the original receipt,
有些店需要你提供原始收据
some stores require it while others do not.
有些店则不需要
Your best bet is to stash those slips away for a month
保险起见 最好保留收据一个月
and check out the prices of your recent purchases next time you shop.
并在购物时留意下之前买过的商品价格
You might be in for a hefty refund.
有时候能退回不少钱呢
If you’re not buying gift cards at Costco,
如果你没在Costco买过礼品卡
you’re doing it wrong, plain and simple.
毫无疑问 你又做错了
These prepaid cards for restaurants, coffee shops,
储值礼品卡种类很多 有餐厅的 咖啡馆的
movie theaters, and other attractions
还有电影院和其他商家的
aren’t just a good generic gift option,
礼品卡不仅适合送礼
they’re a gift you should be giving yourself, too.
送给自己也很不错
But why would you bother to buy a gift card for yourself?
可是自己买礼品卡的意义何在?
Why not just pay the restaurant directly?
为什么不直接去餐厅消费就好了
Because you’re leaving money on the table, that’s why.
因为这样做 你能省钱呀
See, Costco sells $ 100 gift cards
Costco替这些公司销售的价值卡
for these establishments at a sizable discount,
售价相当优惠 面额100美金的卡
typically a 20 to 25 percent savings.
通常75折到8折就能买到
Since you were going to spend $100 on movie tickets eventually anyway,
如果你迟早都会花100美金买电影票
you might as well just buy the gift card and keep the $20 to $25 in your pocket.
用礼品卡结账 等于省了20到25美金
This system makes sense on any goods
如果你经常去某家商户消费
or services that you use consistently,
或者计划出去吃顿大餐
or even a one-off night out to a nice restaurant.
买了礼品卡再去消费就说得通了
Hey, nobody can fault you for saving a few bucks on date night.
再说了 约会时候顺便省点钱也无可厚非
Although it might seem like a great deal,
量贩式销售也许看上去很便宜
not every bulk buy ends up being a money saver in the long run.
但长远来看 也不是每种产品都能省钱
“An entire case of cream of mushroom soup for 4.99?
“一整箱奶油蘑菇汤罐头才4.99美金?
Dammit Costco, you’ve done it again.”
可恶的Costco 这让人怎么拒绝”
Not all grocery items last forever,
不是所有东西都能一直保存
even those canned, dried, and bottled.
罐头 干货和瓶装食品也有保质期
Take condiments, for example.
比如说调味品
While the six-pack of ketchup bottles might seem like a bargain,
六瓶番茄酱打包价看上去很值
you have to remember that the tomato-based product
但是别忘了 这种蕃茄制品一旦打开
only keeps for six months once opened,
保质期就只有6个月
and one to two years unopened.
没开封的也只能保存2年
Similarly, you only have a few months
同理 你必须在几个月内
to use up that giant jar of mayo,
把巨大的一罐蛋黄酱用完
barbecue sauce only lasts about five months after opening,
烧烤酱开瓶后只能放5个月
and some hot sauce brands recommend finishing a bottle within six months.
部分辣椒酱品牌建议开瓶后6个月内吃完
When it comes to canned and dried goods,
罐头和干货的保质期要长的多
you’ve got a little more leeway but there’s a limit there, too.
可以放久一点 但还是有保质期的
Dried pastas give you one to two years shelf life,
干意大利面的保质期为1-2年
and while white rice keeps for up to five years,
白米的保质期长达5年
brown and wild rice only keeps for up to eight months in the pantry.
但糙米和野生稻米只能保存8个月
As for canned goods, acidic products like tomato and citrus
诸如番茄和柑橘这样的酸性罐头产品
will only keep for about 18 months,
只能保存18个月
while most other products hang in there for up the five years.
其他罐头保质期最长能到5年
When it comes to the fresh items, you’ve got to be even more careful.
买新鲜食品的时候更要谨慎一点
Unless you’re feeding a large family,
除非家里人口很多
it’s probably best to avoid things that ripen or spoil too quickly,
否则最好不要买已经成熟或容易腐败的东西
like peaches or a tub of leafy greens.
比如桃子或大捆的绿叶菜
Buy fruits and vegetables that last, like apples and carrots,
买能放的住的水果蔬菜 比如苹果和胡萝卜
and take advantage of produce that can be refrigerated, like avocados.
牛油果这类可以冷藏保存的产品也很好
This also means the freezer section is your friend and so are individually-wrapped snacks.
冷冻区的食品和分袋包装的零食也适合购买
A ginormous bag of something will likely go stale before you get to the bottom,
超大袋的零食没吃完之前就会变味
but tiny single-serve bags won’t.
分装的小袋零食就不会变味了
For household items like toilet paper,
像厕纸这样的日常消耗品
if you have a place to store the dozens of rolls, go for it.
只要你家有地方放 尽管买吧
But when it comes to giant bottles of bleach and bulk disinfectant wipes?
但是超大瓶的漂白剂和很多包的消毒湿巾适合买吗?
They actually lose their effectiveness if stored for too long.
事实上 这些产品存放太久会失效的
So unless you run a cleaning service,
除非你经营清洁服务公司
that’s probably not the best buy for you.
买这些东西可能并不划算
The competitive prices on electronics is probably enough
Costco的电器价格很有优势
to convince you to buy your next TV or laptop from Costco.
足以诱惑你在这里买新的电视或电脑
But when you make the purchase at the warehouse store,
但在Costco买这些电子产品的额外福利
it comes with another benefit you might not know about.
你可能还不知道
The Costco Concierge Service.
那就是”Costco管家服务“
This service, which applies to most major appliances and electronics,
大多数家电和电子产品都提供这项服务
comes with two major perks.
管家服务有两大看点
One: Free technical support.
第一 免费技术支持
Experts are available seven days a week
技术专家全天候为你提供
to help you with initial set-up and troubleshooting
产品安装和故障排查服务
and will definitely come in handy when you get stumped.
这服务在你遇到小麻烦的时候很好用
Two: It extends the manufacturer’s warranty
第二 延保服务
of the product to two years from the date of purchase.
大多数电子产品自购买之日起 只有一年保修期
Since most items typically come with a one-year warranty, this is huge.
Costco管家服务将保修期延保至两年 非常值
A whole extra year of protection, free of charge?
整整多了一年的保障 免费的
Now that’s savings.
这也是在变相的省钱
As you wander up and down the aisles at Costco,
在Costco闲逛的时候
it’s hard to miss all the Kirkland-brand products.
能看到很多Kirkland品牌的产品
And if you’re skipping over them in favor of their brand name counterparts,
如果因为品牌选择喜好而放弃了Kirkland
you’re making one of the biggest Costco mistakes of all.
那你就大错特错了
First things first:
首先必须承认
no, Kirkland doesn’t always win when it comes to product comparisons.
不是所有的Kirkland产品都比其他品牌好
Consumer Reports indicated that though less expensive,
消费者报告显示
the private-label toilet paper and facial tissues ranked lower
Kirkland的厕纸和面巾纸尽管便宜
than national brands when it came to quality.
但是质量不如知名品牌
But plenty of the other Kirkland products are cheaper,
还有很多其他Kirkland产品不仅更便宜
consistently outperform when it comes to both quality and taste,
质量和味道的表现也优于其他品牌
and in some cases may even be manufactured in the
有些产品的加工制造商
very same factories as national brands.
甚至和知名品牌是一样的
Just a few of the areas where Kirkland can brag:
有几个产品是Kirkland引以为傲的
The store brand has beaten Oscar Meyer in the bacon game,
Kirkland的培根击败了Oscar Meyer品牌
is one of the few imported oils
Kirkland进口的油是为数不多的
that met international and U. S. standards
同时符合国际标准和美国标准的产品
and has even bested Grey Goose vodka
Kirkland伏特加在口味测试上
more than once at blind taste test.
不止一次击败Grey Goose
Even Kirkland batteries, though they might not last as long,
还有Kirkland电池
come out ahead thanks to the value provided by the low price.
尽管续航能力一般 但是性价比超高
In other words, don’t be a brand snob,
总而言之 不要盲目崇拜品牌
you could end up paying more for an inferior product.
否则很可能买到质次价高的东西
Aside from merely telling you the price you’ll pay for an item,
Costco的产品价签可不光是标明售价那么简单
Costco’s price signs have a hidden meaning, too.
价签上的数字大有文章
You’ll need to pay attention to get the best deals,
留意观察就能找到最值的促销
and most importantly,
更重要的是
to know if your favorite item is about to disappear forever.
看你喜欢的产品是不是将永远下架
If the price ends in.99 or.98:
如果价格尾数是 .99或 .98
This indicates a regular retail price,
这说明是常规零售价
and probably doesn’t translate to any huge savings compared to other retailers.
和其他超市相比 不会让你省很多钱
If the price ends in.89,.79,.69,.59,.49,.39,.29,.19, or.09,
如果价格尾数是 .89 .79…以此类推到 .09
this indicates Costco got a manufacturer’s deal,
这说明Costco拿到了工厂价优惠
meaning they can offer these items at a steeper discount than others.
该价格会比其他超市便宜很多
If the price ends in.97: This indicates your biggest savings.
如果价格尾数是 .97 这种情况省钱最多
These are items that need to go, and are priced at a discount.
因为这些是折上折的清仓产品
If there happens to be an asterisk in the upper right corner of the sign,
如果价签的右上角有个星号
act fast and stock up,
赶紧出手 囤着也行
because this means that the product is likely going away for good.
因为这些产品将永远下架
You just have to keep track of your numbers if you really want to succeed.
关注这些数字 你的购物会更成功
You might assume that the prices of items inside the Costco warehouses
你是不是觉得Costco网站的价格和实体店价格
are the same as the prices on Costco.com.
肯定是一样的
But you would be wrong.
你可能又错了
That’s why it pays to sign into the cyber version
去实体店前先看看Costco官网的价格
check the online price before you buy it.
也能省不少钱
“Password, enter.”
“输入密码 进入网站”
Every so often, in addition to the monthly coupon book,
会员除了每个月都会收到的优惠券之外
members will receive another booklet of sale items,
不定期还会收到额外的促销名录
but this one is for online purchases only.
通常只在线销售
If you don’t get the mailer,
如果你没收到过邮寄广告
you can check the current offering
可以到Costco官网的高级会员页面下
at the Exclusive Online-Only page of Costco’s website.
查看正在销售的产品
While some of these items are truly only offered online,
有的东西确实只在网站出售
like bathtubs or sinks,
比如浴缸或水槽
you’ll find that others are actually available in the store,
你会发现有的商品在实体店也有出售
but the catch is, even if you can buy the item in the store,
问题是 即便你能在店里买到
the sale price won’t apply.
优惠价格是不适用的
You never know what you might save on:
很难说你能在什么商品上省到钱
maybe it’s $20 off a set of sheets
可能是便宜20美金的床单
or $100 off a piece of jewelry.
也可能是省了100美金的珠宝
The bottom line is:
其实说到底
If you can afford to wait a few days to get the item,
如果你可以等上几天
shopping online can save you some serious money.
在网上购买商品能省下不少钱
Here’s the greatest Costco hack of them all:
接下来这条是最棒的Costco攻略
Don’t pay the membership fee, but take advantage
不用花钱办会员卡
of the member benefits, at least some of them.
也能享受部分会员待遇
As a non-member, you probably don’t realize
非会员可能没意识到
all the perks you’re missing out on.
你错过了多少特权
Have a prescription to be filled?
药品需要续购了?
That slip of paper will get you in the door to get to the pharmacy,
拿着处方就能到Costco的药房取药
no membership card required.
不需要出示会员卡
While you’re there, you can also get free health and
还能顺便做个免费健康检测
wellness screenings, even fruit shots.
流感疫苗也可以在这里接种
Just want to buy some booze?
只想去Costco买点酒?
In 16 states you can do so without a membership,
在美国的16个州 无需出示会员卡
just tell the employee at the door that’s why you’re there.
告诉门口的工作人员你是来买酒的就行
Same thing goes for the food court,
去Costco餐厅也不用会员卡
but if it’s located outside,
如果餐厅在室外
you don’t even need to worry about getting in.
就不用担心怎么进去了
Even a regular ol’ shopping trip is a possibility,
没有会员卡也能在Costco购物
as long as you have a Costco Cash Card.
只要你有Costco的现金卡
You can use it to gain entry to the store and even pay for your items.
不仅可以进去购物 还可以用它结账
Costco, officially hacked.
Costco购物攻略 终结!
Check out one of our newest videos right here!
点击查看刚刚更新的视频
Plus, even more Mashed videos
更多购物圣地的视频
about your favorite places to shop are coming soon.
会在《胃口大开》持续更新
Subscribe to our YouTube channel and hit the
订阅我们的频道
bell so you don’t miss a single one.
点击通知按钮 不要错过更新

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视频概述

Costco是美国最大的量贩式超市,价廉物美,本视频介绍了很多不为人知的购物技巧,能让你顺便节省不少钱

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收集自网络

翻译译者

綝飛

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视频来源

https://www.youtube.com/watch?v=2Yz1oxV9-6c

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