How to Use Yelp for Business Owners.
What’s better than great word-of-mouth about your business?
Great word-of-mouth online, where it can circulate widely in seconds.
Every month, millions of people share and discover
opinions about local businesses on Yelp.com.
Get the lowdown by joining the conversation.
It’s free, and it’s easy.
You will need A computer with internet access and a business phone number.
Go to biz.yelp.com and search for your business.
Add it by clicking on “Having trouble finding your business?”
and completing a short form
If it is there, select it from the drop-down menu
and click “Next step.”
Create your free business account in a matter of moments
by supplying your name, e-mail, and a password.
make sure you’re near the phone line that appears on your Yelp page
as that’s how Yelp confirms you’re affiliated with the business.
Read what’s being said about your business.
You can learn a lot about your customers
and attract new ones by paying close attention
to what they like, want, and need
Eighty-five percent of Yelp reviews are positive, awarding three or more stars.
Respond to customer reviews, privately or publicly.
Communicating with your customers offers many benefits: for example
contacting a customer privately can turn a disappointed customer into a satisfied one
and commenting publicly on a review allows you to correct any inaccuracies.
Be diplomatic in all your responses.
Yelp users sometimes use the “Review Update”
after being contacted by an apologetic business owner.
Check out your business graph
It helps you see the connection
between views of your business listing and customers coming through your door!
Make your business more attractive to potential customers by adding photos to your Yelp listing.
你也可以添加简介 列出企业特色 并推荐其他业务
You can also include a bio, list any specialties, and recommend other businesses.
Yelp’s free tools make it easy.
通过定期推送折扣 活动 以及限时促销等方式
Motivate customers to check your listing on a regular basis by periodically promoting
discounts, special events, and limited-time offers on your page.
Don’t solicit reviews.
Yelp has a filter that weeds out suspicious reviews
and consumers are wary of ones that seem inauthentic.
Be active on the site.
It’s an easy way to learn what keeps your customers coming back
And what you can do to entice new ones!
So what are you waiting for?
Go to biz.yelp.com
and join the conversation about your business today!