Companies are being overwhelmed by data.
Suddenly they have all sorts ofinformation about their customers,
their employees, about financial markets.
But what are you going to do with that?
How do you harvest that data
and put it to work for your company
so that you make better decisions?
There are a lot of executives out there who know they have this data.
They have some analytical ability,but they’re not experts on it.
And we want to help them think about
the processes, the procedures and tools out there.
How do I get the right information
and put it to use in a way that it’s going to be valuable,
it’s going to be actionable,
it’s going to make the company work better?
– I wanted to learn more about big data,
how to make decisions with help of big data.
– This program provides you
with deep insights on how you can use big data
at the heart of your business strategies
to make better management decisions on many fronts.
– The role of the executivehas never been more important.
As we fill up the ranks of firms
and engineering staffs with people who are really amazing
at writing great computer code and making predictions
at using the data,
it becomes ever more important to have powerful leaders in the room.
Who can ask, are we really even trying to predict the right thing?
Are we going after the right metric?
-The ideal participant for Big Data,
Strategic Decisions Analysis to Action,is a senior manager.
They want to know how do I interface with
my data scientists, my market analysts?
How do I take the data and how
do I make my company run better?
>> As opposed to be beingdown in the details,
we have an amazing team that does that.
But as a leader I really wanted to understand
how can that aid with my decision making.
> > If those executives can complement those skills
they already have with knowledge of
what big data can do for that business,
that’s an opportunity for those people to take
their careers and their businesses to the next level.
Throughout the week you will spend time working on a team
to try to solve an actual problem using real data.
>> The real data challenge is, it’s very intense.
There is a lot of interaction.
>> We had very interesting guest speakers.
> > People who actually employ this big data techniques in their companies.
>> How they evolved with time.
How they used the big data to improve their product offering.
>> This is where innovation happens,and that is special here.
And that’s something you feel.
> > It’s really the seasoned manager
who can provide balance to the automation and the algorithms.
And also can see the big picture in terms of
what’s the purpose of this company?
Where are we going?
What do we stand for?
What are our values?
> > Data is ruling so
we really need to understand what that means and
what that looks like and how we can potentially impact our businesses.
> > I think this program will give
me a competitive advantage in the way I can
approach people aboutbig data problems now.
I have more confidence.
>> The right knowledge tomake some business better is
always a competitive advantage.
> > The opportunity to go back and effect change
in my organization and being among thought leaders
who are experts in their field, strong leaders in their field.
To hear what’s happening in their worlds, in their businesses
and how can I maybe leverage some of that?
– This is something that’sa once in a lifetime experience.
You get to be on campus,
meet with people who are incredibly impressive and incredibly knowledgeable.
– Do it [LAUGH] do it,you really can’t afford not to.